We helped BandLab with a research project to better connect with their Gen Z music- loving creators. We wanted to get to know their audience better and find out how to make their platform even more appealing to them.

We selected from a network of 100,000 young musicians and music producers to get their thoughts on the app. By gaining valuable insights into their target audience across the UK and Europe, BandLab was able to better understand what their users wanted. This information not only informed their marketing approach but also helped them improve the app’s functionality to better serve their audience.